Monday, November 16, 2009

Swot analysis

I finished the SWOT analysis
Strength
o Convenient: visiting service means that the staffs will go to your house to give fantastic services.
o Reasonable price: haircut for male is £6 and female is £8. No one can deny that it is much cheaper than other shops or someone
Weaknesses
o Have no enough and complete equipments that means it might not satisfied consumers.
o Transport: people are not just live in one building so that staffs have to take bus or by taxis, and it will increase the cost and sometimes staffs cannot arrive at destination on time for traffic problems.
Opportunities
o Have good relationships with many friends and they can be the potential customers.
o In Swansea, there are very limited people or barbershops are willing to make a visiting service, so it reduced many competitive pressure.

Threats
o Lifestyle: some people only like to enjoy the good environment in the high-level salon and they will not choose Bubbles.
o Limited promotion: lack of capital to spend on the advertising and promotion.
Chris

0 Comments:

Post a Comment

<< Home